Uncertainty is part of reason that I was seeking new ways to explore design, in the summer of 2023, I discovered this book called:
Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean by Roberto Verganti
It helps me to explore new ways of design, and now I’m applying this approach to almost all the projects I’m helping.
Here is a talk I gave during ETH prage, hope you enjoy it.
If you are also a fan of this, let’s chat !
